College of Management
Take a Virtual Tour of the College

GA Tech HomeUN dividerDirectory & Contact UsUN dividerSearch/Browse

Facebook | Twitter | LinkedIn | YouTube

spacer spacer
The Business School at Georgia Tech


 
Profile
D. J. Wu
Associate Professor and
Thomas R. Williams - Wachovia Term Professor

Academic Area(s):Information Technology Management
Email:
Website:http://www.prism.gatech.edu/~dw206
Phone:404-894-4364
Address:800 West Peachtree Street NW
Atlanta, Georgia 30308
Suite:477
Office:4269

D. J. Wu is an Associate Professor and Thomas R. Williams - Wachovia Term Professor in Information Technology Management at the College of Management, Georgia Institute of Technology. Dr. Wu's research interests include enterprise software ecosystem, business models for software start-ups, economics of cloud computing, electronic markets, procurement auctions, and electronic commerce. Dr. Wu's work has been published or forthcoming in academic journals such as Management Science, MIS Quarterly, Journal of Management Information Systems, European Journal of Operational Research, Decision Support Systems, among others.

Featured Publications
  • Wu, D.J., M. Ding, and L. Hitt, "IT Implementation Contract Design: Analytical and Experimental Investigation of IT Payoff, Learning and Contract Structure," Conditional Accept, Information Systems Research
  • Ceccagnoli, M., C. Forman, P. Huang and D.J. Wu, “Co-creation of Value in a Platform Ecosystem: The Case of Enterprise Software,” Forthcoming MIS Quarterly.
  • Dou, Y., D.J. Wu, and J. Chen, "Platform Pricing with Strategic Buyers," Proceedings of the Forty-Fifth Annual Hawaii International Conference on Systems Sciences (HICSS), Maui, Hawaii, January 4-7, 2012.
  • Dou, Y., M. Niculescu, and D.J. Wu, "Software Adoption under Network Effects: Optimal Seeding, Sequencing, and Pricing," pp. 1-17, Proceedings of the 32nd International Conference on Information Systems (ICIS), Shanghai, China, December, 4-7, 2011. 
  • Huang, P., M. Ceccagnoli, C. Forman and D.J. Wu, “When Do ISVs Join a Platform Ecosystem? Evidence from the Enterprise Software Industry,” Proceedings of the 30th International Conference on Information Systems (ICIS), ICIS-0619-2009, Phoenix, Arizona, 2009. Runner-Up Best Conference Paper Award, ICIS 2009.
  • Zhong, F., and D.J. Wu, “E-Sourcing: Impact of Bidding Behavior and Non-Price Attributes,” Proceedings of the 27th International Conference on Information Systems (ICIS),Milwaukee, Wisconsin, pp. 1979-1998, 2006. Best Paper on “Web-based Information Systems and Applications.”
  • Aral, S., E. Brynjolfsson, and D.J. Wu, “Which Came First, IT or Productivity? The ‘Virtuous Cycle’ of Investment and Use in Enterprise Systems,” Proceedings of the 27th International Conference on Information Systems (ICIS), Milwaukee, Wisconsin, pp. 1819-1839, 2006.  Best Paper on “Valuing IT Opportunities.”
  • Dai, R., S. Narasimhan, and D.J. Wu, "Buyer's Efficient E-Sourcing Structure: Centralize or Decentralize?" Journal of Management Information Systems, Vol. 22, No. 2, pp. 141-164, Fall 2005.
  • Wu, D. J., and P. Kleindorfer, "Competitive Options, Supply Contracting and Electronic Markets," Management Science, Vol. 51, No. 3, pp. 452-466, March 2005.
  • Kleindorfer, P., and D. J. Wu, "Integrating Long- and Short-term Contracting via Business-to-Business Exchanges for Capital-Intensive Industries," Management Science, Vol. 49, No. 11, pp. 1597-1615, November 2003.
  • Levi, M., P. Kleindorfer, and D. J. Wu, "Codifiability, Relationship-Specific Information Technology Investment, and Optimal Contracting," Journal of Management Information Systems, Vol. 20, No. 2, pp. 77-98, Fall 2003.
  • Hitt, L., D. J. Wu, and X. Zhou, "Investment in Enterprise Resource Planning: Business Impact and Productivity Measures," Journal of Management Information Systems, Vol. 19, No. 1, pp. 71-98, Summer 2002.
  • Wu, D. J., P. Kleindorfer, and J. E. Zhang, "Optimal Bidding and Contracting Strategies for Capital-Intensive Goods," European Journal of Operational Research, Vol. 137, No. 3, pp. 657-676, March 2002.
  • Kleindorfer, P., D.J. Wu, and C. Fernando, "Strategic Gaming in Electric Power Market," European Journal of Operational Research, Vol. 130, No. 1, pp. 156-168, April 2001.

Working Papers

  • Huang, P., M. Ceccagnoli, C. Forman, and D.J. Wu, "Cooperative Commercialization Strategies for Technology Start-ups in the Enterprise Software Industry," in review.
  • Dou, Y., M. Niculescu, and D.J. Wu, "Engineering Optimal Network Effects via Social Media Features and Seeding in Digital Goods Market?," in review. Earlier version, "Optimal Consumer Network Structure Formation under Network Effects Seeds Controllability and Visibility," Workshop on Information Systems adn Economics (WISE), Shanghai, December 7-9, 2011.
  • Niculescu, M.   and    D.J. Wu, “When Should Software Firms Commercialize New Products via Freemium Business Models?,” in review. Earlier version presented at the Workshop on Information Systems and Economics (WISE), St. Louis, December 11-12, 2010.
  • Tunca, T., D.J. Wu and F. Zhong, “An Empirical Analysis of Price, Quality, and Incumbency in Service Procurement Auctions,” in review. Earlier version presented at the Conference In Honor of Michael H. Rothkopf, Penn State University Park, Smeal College of Business, June 1-3, 2009.

Editorship

Management Science, Associate Editor, Department of Information Systems, 2007 - present.

Management Science, Guest Associate Editor, Department of Operations Management, 2010-2011.

Manufacturing and Service Operations Management (M&SOM), Associate Editor, 2010 - present.   

Production and Operations Management, Senior Editor, Management of Technology (MOT) Department, 2007 - present.

Areas of Specialization
Economics of Enterprise IT
Enterprise Software Ecosystem
Electronic Markets
Procurement Auctions
Education
Ph.D., The Wharton School, University of Pennsylvania
M.A., The Wharton School, University of Pennsylvania
B.E., Computer Engineering, Tsinghua University, China

Latest News

iconCollege of Management Faculty, Staff Receive Numerous Honors

The Business School at Georgia Tech
Accountability | Legal & Privacy Information | Feedback | RSS

800 West Peachtree NW, Atlanta GA 30308
© 2012 Georgia Institute of Technology