Research Interests
•    Consumer decision-making
•    Electronic information environments
•    Impact of visual designs on decision making
•    Preference construction

Conference Presentations
Wen, Na, Nicholas Lurie, and Doe-Hyun Song (2007), “Interactive Restructuring in Online Environments,” Association of Consumer Research-Consumer Online: Ten Years Later, Memphis, October.
Wen, Na, Nicholas Lurie, and Doe-Hyun Song (2008), “Adaptive Decision Making in Interactive Information Environments,” Behavior Decision Research in Management, San Diego, April.
Wen, Na, Nicholas Lurie, and Doe-Hyun Song (2008), “Interactive Restructuring: Implications for Decision Processes and Outcomes,” Association of Consumer Research, San Francisco, October.

Under Review
Lurie, Nicholas H., Na Wen, and Doe-Hyun Song, “Interactive Restructuring: Implications for Decision Processes and Outcomes,” revision requested by the Journal of Marketing Research.

Work in Progress
“Visual and Cognitive Walls: Usability and Consumer Decision Making in Information-Rich Environments,”  three studies complete.
“Why Do I Like It? Reasoning Processes and Preference Consistency,” data collection partially completed, co-authored with Samuel Bond.

Teaching Interests
•  Consumer Behavior
•  Marketing Research
•  Marketing Management
 
Teaching Experience
 Georgia Institute of Technology (USA)
•  Consumer Behavior
Instructor- Responsible for complete design and implementation of course
Teaching Evaluation- 4.4/5.0 Spring 2007; 4.4/5.0, Spring 2008; 4.6/5.0, Spring 2009

Inner Mongolia University (China)
• Consumer Behavior, 2002
Instructor- Responsible for complete design and implementation of course
Teaching Evaluation- 4.8/5.0
• Marketing Management, 2003
Instructor- Responsible for complete design and implementation of course
Teaching Evaluation- 4.8/5.0 

Professional Affiliation
• Association of Consumer Research