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The following faculty members are spearheading the activities of this focused program:
• Mark Ferguson (Coordinator) is the Steven A. Denning Professor of Technology and Management in the College of Management where he teaches an MBA elective course on Revenue Management. Dr. Ferguson serves on the board for the Pricing and Revenue Management subdivision of the Institute for Operations Research and the Management Sciences (INFORMS). He has worked with numerous companies on both B2B and B2C pricing problems. He completed his PhD at Duke University and, before joining Georgia Tech, he worked for five years at IBM.
• Pinar Keskinocak is an associate professor at Georgia Tech's School of Industrial and Systems Engineering (ISyE). Dr. Keskinocak has published several scholarly papers on dynamic pricing including a review article that appeared in Management Science in 2003. She completed her PhD at Carnegie Mellon University and before joining Georgia Tech, she worked at the IBM T. J. Watson Research Center for two years, mainly on projects related to electronic commerce and supply chain management.
• Paul Griffin is a professor in ISyE. He completed his PhD at Texas A&M University and works in the area of Economic Decision Analysis. His current research includes effective capacity management through pricing mechanisms. He, along with Dr. Keskinocak, teaches graduate ISyE courses covering several pricing topics including revenue management.
• Laurie Garrow is an assistant professor in the School of Civil and Environmental Engineering where she teaches an elective course on discrete choice methods for demand analysis. Dr. Garrow's PhD on airline passenger no-show and standby behavior was completed at Northwestern University and won dissertation prizes from the Institute for Operations Research and the Management Sciences (INFORMS) and International Association of Travel Behavior Research (IATBR). Prior to joining Georgia Tech, Dr. Garrow worked for five years at United Airlines and one year with Mercer Management Consulting.
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